Are RFID’s Benefits to Apparel Retailers Real or Hype?
hen RFID Journal and others write about using radio frequency identification to track clothing items in retail stores, we often say the technology can lead to an increase in sales of 5 percent to 10 percent. American Apparel, in fact, has reported a whopping 14 percent increase from RFID (see American Apparel RFID Project Featured in Video and American Apparel Expands RFID to Additional Stores). CEOs at retail chains seem to dismiss this as so much hype, but the reality is that not only can RFID can boost sales by 5 percent or more, most or all of that revenue increase flows to the bottom line.
Related posts:
- New Avery Dennison Video Demonstrates How Item-Level RFID at American Apparel(R) Helped Achieve 99% Inventory Accuracy and a 14% Sales Increase
- Bar-Code Technology Is Not Cheaper Than RFID
- Benefits Of Real-Time Traceability, Cradle-To-Grave
- Crop Traceability Video Explains Industry’s Readiness
- Nearly 600 retailers join anti-GMO campaign
This entry was posted on Sunday, August 9th, 2009 at 17:27 and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.